From Judd Legum – Think Progress – Mar 12, 2012
Radio-Info.com reports that Premiere Networks, which syndicates the Rush Limbaugh show, told its affiliate radio stations that they are suspending national advertising for two weeks. Rush Limbaugh is normally provided to affiliates in exchange for running several minutes of national advertisements provided by Premiere each hour. These ads are called “barter spots.” These spots are how Premiere makes its money off of Rush Limbaugh and other shows it syndicates.
But without explanation, Premiere has supended these national advertisements for two weeks. Radio-Info.com calls the move “unusual.” The development suggests that Rush Limbaugh’s incessant sexist attacks on Sandra Fluke have caused severe damage to the show.
Earlier today, ThinkProgress exclusively reported that 140 advertisers, including dozens of major national corporations, had requested their ads no longer air on Rush Limbaugh. Lifelock and Lear Financial are among the only companies standing by Limbaugh.
Last week Mr. Limbaugh likened the effect of losing his advertisers to those few fries that fall out of the packet on the way home from a burger joint. I’m guessing this week it feels more like getting all the way home only to find out the fries he’d already paid for weren’t included in the order at all.